AC MILAN TO TAKE OVER MANHATTAN WITH SPECIAL FAN EVENT AT JAY‑Z'S 40/40 CLUB
Club
AC Milan and Roc Nation, an Entertainment Company founded by JAY-Z, have joined forces with AC Milan Club New York City to host a "From Milan to Many" fan event tomorrow, Saturday 8 October, at JAY-Z's exclusive 40/40 Club in Manhattan, on 6 West 25th St.
AC Milan defender Alessandro Florenzi will represent the Rossoneri in New York, bringing a special guest with him, the 2021/22 Scudetto Trophy. As part of the event, fans will be able to watch together the unmissable showdown between AC Milan vs Juventus game, one of Serie A's highest-profile games and one that is capable of reuniting the great AC Milan family around the world.
The "From Milan to Many" event will start at 10:30am EDT and will be free to attend. The first 300 fans to arrive will receive a gift as an acknowledgement of their passion for the Rossoneri colours.
Ahead of the event, on Friday 7 October between 5:00pm and 7:00pm EDT, fans will also have the opportunity to see the 2021/22 Scudetto Trophy up close at the PUMA NYC Flagship Store, located at 609 5th Avenue.
This is the second time in less than a year that AC Milan hosts events in New York City. At the end of last year, fans from across the US gathered to watch the Milan Derby together, filling the 40/40 Club to capacity, a testament to the popularity of AC Milan in the country, which has over 24 million fans, making it the most-followed Italian football club in the USA according to Nielsen. Additionally, international market research and data analytics YouGov has found AC Milan to be the best-regarded Italian club in the US region for two years in a row.
The visit to New York City will be the second stop of the AC Milan Trophy Tour, a global tour in partnership with the Rossoneri's long-standing partner Emirates that will see the Club take the 2021/22 Scudetto Trophy on the road to meet Rossoneri fans around the world. The first stop of the Trophy Tour took place in London earlier this week, with around 2,000 fans packing BOXPARK Wembley to take pictures with the trophy and spend an evening with AC Milan legends Alessandro Nesta and Daniele Massaro. The Tour continue with New York tomorrow, with more dates being added in the future.
The tour has been designed with a fan-centred approach, with the Club organising get-togethers around the world, allowing local Rossoneri fans to gather in a special Rossoneri atmosphere and celebrate the passion for the red and black colours. The special fan events will be part of the "From Milan to Many" series, which over the past few months has brought the AC Milan colours around the globe.
The AC Milan Trophy Tour aims to bridge distances and represents a new way for the Rossoneri to engage fans, allowing the Club to bring the AC Milan brand and its values around the world, whilst further strengthening the bond between the Club and its over 500 million fans worldwide.
