AC Milan is delighted to welcome Gruppo Crai, the leading supermarket chain and distributor, to its roster of commercial partners.
The agreement between AC Milan and Gruppo CRAI's CRAI and Risparmio Casa companies is based on a shared focus on quality as well as synergies between the two brands’ footprint across Italy.
The partnership will allow fans of the Rossoneri to enjoy exclusive offers throughout the season as a result of Gruppo Crai's market leading supply chain.
Furthermore, thanks to CRAI and Risparmio Casa's widespread presence across the region and AC Milan Academies and Football Schools, local organisations to the Rossoneri will also receive bespoke offers.
Casper Stylsvig, Chief Revenue Officer AC Milan commented: "I am delighted to welcome Gruppo CRAI/Risparmio Casa to our family of partners at AC Milan. This strategic partnership will deliver on the Club's business objectives, leveraging the power of our brand at a national level and offering the unique opportunity to engage the customers of the Distribution Grioup with unique and money can’t buy experiences."