LONDON TO HOST THE FIRST EVENT OF AC MILAN'S TROPHY TOUR
Club
Ahead of the much-anticipated Champions League clash between Chelsea FC and AC Milan at Stamford Bridge on 5 October, the Rossoneri, in collaboration with the Milan Club London, will host a special "From Milan to Many" fan event at BOXPARK Wembley, in north-west London, tomorrow, Tuesday 4 October from 7pm BST.
The event will see the participation of AC Milan legends Alessandro Nesta and Daniele Massaro, who will be bringing the 2021/22 Scudetto Trophy and will be taking part in a Q&A with fans. As part of the event, fans will also have the opportunity to take part in a Rossoneri-themed quiz created by BOXPARK Wembley to mark the occasion, with special prizes up for grabs. The evening will then continue with the screening of a historical AC Milan match to fire up fans ahead of the Champions League game against Chelsea FC.
The event will be free to attend, but fans are requested to register their interest on the BOXPARK Wembley website; the first 300 fans to arrive will receive a gift as an acknowledgement of their passion for the Rossoneri colours.
Following the event, on Wednesday 5 October between 1pm and 3pm BST, AC Milan legend Daniele Massaro will visit the PUMA Store London Carnaby, in the iconic Carnaby Street, with the 2021/22 Scudetto Trophy, giving fans another opportunity to pose for a picture with the symbol of last season's league triumph.
The visit to London underlines the strong bond between the UK and the Rossoneri, founded as a Football and Cricket Club in 1899 by Nottingham-born Herbert Kilpin, who is credited with choosing the iconic red and black colours for the team. AC Milan also won two of its seven European titles in the UK, with the first being in Wembley in 1963 and the most recent one in Manchester in 2003.
London will be the first stop of the AC Milan Trophy Tour, a global tour in partnership with the Rossoneri's long-standing partner Emirates that will see the Club take the 2021/22 Scudetto Trophy on the road to meet Rossoneri fans around the world. Following London, the tour will continue in New York City, where the Rossoneri will host another fan event at JAY-Z's exclusive 40/40 Club in Manhattan to coincide with the Serie A clash between AC Milan and Juventus.
The tour has been designed with a fan-centred approach, with the Club organising get-togethers around the world, allowing local Rossoneri fans to gather in a special Rossoneri atmosphere and celebrate the passion for the red and black colours. The special fan events will be part of the "From Milan to Many" series, which over the past few months has brought the AC Milan colours around the globe with screening parties at Expo 2020 Dubai and in New York City.
The AC Milan Trophy Tour aims to bridge distances and represents a new way for the Rossoneri to engage fans, allowing the Club to bring the AC Milan brand and its values around the world, whilst further strengthening the bond between the Club and its over 500 million fans worldwide.
